We create video marketing strategies and content so that brands may increase awareness, engagement and revenue.
Established in 2013, SyncLab Media is a Video Marketing and Consulting firm located in Addison, Texas, sometimes called the "Capital of North Dallas".
Co-Founders Mark Neace and Scot Duke met on the golf course many years before becoming business partners, which is a perfect example of the results from playing "Business Golf".
Mark and Scot bring 30 plus years of media production and business operations excellence to client relationships, combined with their mutual expertise in video marketing.
SyncLab Media is was found on being client focused and results driven. and we believe in providing exceptional value to every business relationship. Let us know how we can help.
Mission
Our mission is to help our clients achieve their vision of success by developing and orchestrating long-term solutions derived from an integrated video marketing strategy.
SyncLab Media’s Three Pillars for Video Marketing Success
Our Three Pillars.
Strategy
A successful video marketing campaign starts with a sound strategy based on a defined goal, supported by quality engaging content, with success measured in social ROI. Marketing with video is not about selling to every viewer. It is about educating, entertaining and interacting with consumers. When executed correctly, video marketing creates awareness and engagement with your target audience. A well thought out strategy is key to delivering the right message to the right audience at the right time.
Production
Backed by over 30 years of media production experience, our focus will always be to produce video marketing content that attracts and engages your target audience. According to HubSpot, including video on a landing page can increase conversion by 80%. Successful marketing strategies include quality video because video enhances the performance of all other marketing tactics. SyncLab Media’s approach to video marketing delivers industry-leading solutions that support our clients’ success.
Support
Now that you have great video content to market your business, the real work begins. A well-defined video marketing strategy not only guides content production but also identifies the most relevant distribution platforms that reach your target audience. It is critical that a business’ digital footprint is fully developed and optimized. This foundation is key to maximizing the effectiveness of your video content. SyncLab Media prides itself on supporting our clients by analyzing, designing and optimizing their digital footprint.
WHAT’S THE STORY
BEHIND OUR BRAND?
Many people ask us about the SyncLab Media logo. Our logo and brand, as with most companies, has changed with the company’s growth and the evolution of services.
Well, here is ours...
When we first started planning the launch of SyncLab Media, it was very important for us to design a graphic icon that embodies our company philosophy.
The graphic in the center of the logo is an interpretation of the focus rings inside a camera lens and represents how our process is centered on the power of focused video content.
The colors Red, Green, and Blue, the video term, are referred to as RGB, are the basic color elements of a pixel. These three color combined achieve an almost unlimited variety of visual results. The circular shape and positioning of the equal color segments have meaning as well.
Red stands for Strategic Direction, which is the foundation of sound video marketing.
Green stands for Creative Production, as entertaining and engaging digital content creates opportunity.
Blue stands for Optimized Support, the ongoing process of measuring results which leads once to more evolved strategies.
So, you see, our icon embodies the philosophy of SyncLab Media and our approach to digital marketing.
We synchronize our talent and expertise through the process of Strategic Direction, Creative Production and Optimized Support in a cutting-edge video “Lab” to help you achieve video marketing success.
Leadership Team
SyncLab Media’s Three Pillars for Digital Marketing Success
Mark Neace | Managing Partner
As an avid golfer and entrepreneur, I often view business through the lens of golf. Golf develops focus, determination, strategic thinking, a willingness to take calculated risk, the ability to learn from and move on from mistakes.
My golf experiences have helped me to develop the structure by which SyncLab Media delivers video-centric digital marketing services to our clients."
I am the Director of Operations for SyncLab Media video centric digital marketing consulting agency. I also sit on the board of directors of a number of golf related businesses. I have a vast experience in process management, business operations and understand first-hand how social media really works in the business world today. I spent over 30 years in the middle of some of the worst messes a fortune 100 corporation can get its operations into and was part of developing the many solutions that got them straightened out.
I bring my 40 year of business and marketing experience to SyncLab Media to help our clients synchronize their business operations with their digital marketing strategy.
With many years of experience working in the Motion Picture and Music industries in Hollywood, I am also a professional voice talent and on-camera actor who brings that experience to the SyncLab Media Team. I'm originally from Los Angeles but have called Dallas home for the past 10 years.
Additionally, I live a lifestyle with a foundation in Health and Fitness, and have run over 50 full marathons and OCR events all around the world.
When I’m not in the recording booth or managing talent, you will most likely find me at the rock climbing gym, running the trails around town, or lifting weights. These are qualities I incorporate into all aspects of my life, and I look forward to serving your Talent needs now and in the future.
I am thrilled to be partnering with SyncLab Media as an On-Camera coach, where I specialize in empowering entrepreneurs, corporate executives, and social media influencers to shine on camera.
My journey began with a degree in accounting, followed by an MBA focused on marketing, paving the way for a successful career in corporate America before I transitioned to the vibrant entertainment industry.
In addition to my role as an On-Camera coach, I wear many hats as a screen and voice actress, TV host, speaker, and voice-over coach, allowing me to offer a comprehensive understanding of the media landscape to my clients.
Working alongside SyncLab Media, I am deeply committed to helping clients refine their on-camera presence, sharpen their teleprompter skills, excel in interviews, and ultimately, build the confidence needed to effectively share their message and connect with their audience.
